Technology has advanced in the last decade at a phenomenal rate and so has entertainment.
With better performing devices and software, the gaming industry has shot up as well.
Whether it is a mobile game or a console level game, each game has its community. Not just owned by the brand, but across the Internet across various platforms like Facebook, Discord, Reddit, to name just a few.

Take Discord for example — just in the last 5 year, the number of users, who are hardcore gamers, have short up from 3 million all the way to 350 million.