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Brand Communities
Why you should have a brand community
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Noopur Singh
Contributor Brand Communities
Branding Strategy!
It is important for a community manager to define and understand your audience and determine your community experience. As a community manager, you represent your community’s brand, mission and voice.

There are three main components that will define your community’s brand:
- Your essence and core values
- Your messaging style
- Your visual identity
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Anukriti Srivastava
Contributor Brand Communities
10 point checklist to get started now!
Hey guys, how's it going?

Written this one based on our authentic experiences of building a community. Do give it a read, and don't forget to tell me which point is your favourite!

From one community person to another! ❤️

https://newsletter.glynk.com/p/10-point-checklist-to-get-started
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Noopur Singh
Contributor Brand Communities
Things I have learnt as a Brand Manager
4 things I have learnt as a Brand Manager:
1. Have a Brand with something to say
2. Discover all that you can about your target market, including what they like, why they buy, where they spend their money and how they spend their free time.
3. Create FOMO and exclusivity, and make them feel appreciated
4. Empower your target audience to share your brand
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Parul Gupta
Brand Communities
It's time you build a Brand Community Model!
The Brand Community Model, far from undermining brands, is a dynamic strategy for making them stronger and more viable. If we can rethink assumptions and learn to cede control, the implications are exciting and complex.
For brand leaders, in particular, this approach demands a willingness to change and a focus on fostering flexibility.
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